Event Cinema Market Takes Off in Europe

Dateline City: 
EL SEGUNDO, Calif.

EL SEGUNDO, Calif. (May 31, 2013)—Enabled by digital projection technology, non-film programming such as opera and ballet increasingly is being shown on movie screens in Europe and around the world, driving the growth of a lively market for alternative content or event cinema (EC), according to an IHS Screen Digest Cinema Intelligence Report from information and analytics provider IHS.

Language: 
English
Multimedia
Contacts
IHS Media Relations, +1 303 305 8021
IHS Media Relations
press@ihs.com
or
Design & Supply Chain
Jonathan Cassell, +1 408 654 1714
jonathan.cassell@ihs.com

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