Apple Continues Familiar Design and Pricing Strategy with iPhone 5c, IHS Teardown Reveals

Dateline City:
EL SEGUNDO, Calif.

Apple Continues Familiar Design and Pricing Strategy with iPhone 5c, IHS Teardown Reveals

El Segundo, Calif. (Sept. 25, 2013)—Far from the major departure that many had expected, the iPhone 5c turned out to follow Apple Inc.’s familiar formula, combining premium pricing with a hardware design almost completely identical to the original iPhone 5, according to preliminary results from the Teardown Analysis Service at IHS Inc. (NYSE: IHS).

Language:
English
Multimedia
Contacts
IHS Media Relations, +1 303 305 8021
IHS Media Relations
press@ihs.com
or
Design & Supply Chain
Jonathan Cassell, +1 408 654 1714
jonathan.cassell@ihs.com

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