Recent Articles 
Apple closes at a record high as iPhone 5 pre-orders sell out
The new phone has already added more than $38 billion to the company’s market cap FORTUNE — Minutes after Tim Cook wrapped up the media event at which the iPhone 5 was unveiled, Apple (AAPL) fell to its low of … Continue reading
Apple’s New Lightning Connector: What It Does And Doesn’t Change
Apple changed its long-standing 30-pin dock connector out for an 8-pin new standard called Lightning. But what does that actually mean for users? Well the advantages are mostly passed on through what they mean for hardware design, not necessarily around … Continue reading
Apple Introduces New iPod touch and iPod nano
Apple today introduced the new lineup of the world’s most popular music players, including the incredible new iPod touch and reinvented iPod nano. iPod touch comes in a new ultrathin and light anodized aluminum design in five vibrant colors and … Continue reading
Apple posts two videos from its iPhone 5 launch event
Both are available for streaming from apple.com FORTUNE — Couldn’t make it to San Francisco for Wednesday’s iPhone 5 special event? Not to worry. Apple (AAPL) has posted the whole thing — from Tim Cook to the Foo Fighters — … Continue reading
Apple Maps In iOS 6: What Happens When You Take A Step Back With User Experience?
Apple’s iOS 6 will be available for users to download and install on September 19, two days before the iPhone 5 is set to hit shelves. As per usual, the update brings a lot of new stuff to the table. … Continue reading
Survey Says: 44% Of iPhone Owners In Britain Want iPhone 5, 18% Of British HTC Owners To Follow
With little time for the Reality Distortion Field to wear off, a survey conducted just hours after yesterday’s Apple press event reveals that a whopping 44% of current iPhone owners in Britain want to upgrade. That’s probably good news if … Continue reading
Jimmy Kimmel Proves: Apple’s Magic Is In The Brainwash
Apple has definitely perfected its magic trick. There’s no doubt about that. The company has the ability to brainwash, and I say that as someone who has been brainwashed myself by the beauty and simplicity of Apple products. But it … Continue reading
Apple’s strategically-timed iPhone 5 rollout schedule
Why 9 countries on Sept. 21 and 22 more on Sept. 28? Because fiscal 2012 ends Sept. 29. FORTUNE — Several analysts have pointed out that the launch schedule for the iPhone 5 is the most aggressive Apple (AAPL) has … Continue reading
Apple’s iPhone 5: What the analysts are saying (updated)
Wall Street was delighted, despite the lack of a big surprise FORTUNE — Like the market, which pushed Apple’s (AAPL) shares up 1.39% for the day, analysts who cover the company reacted positively to Wednesday’s special event. Below: A sampling of their … Continue reading
What Twitter had to say about Apple’s iPhone 5 event
The results of a survey of 1.7 million post-launch tweets FORTUNE — Here’s one way to measure the reaction of the public — as opposed to the press or the Street — to Apple’s (AAPL) new iPhone. Crimson Hexagon, a … Continue reading
