Apple and Samsung go head-to-head at the Oscars

February 25, 2013 Posted By: Leave a comment
Samsung's commercials are telling stories. Apple's are pushing product.

FORTUNE -- At $1.6 to $1.8 million per 30-sec. spot, the Academy Awards are second only to the Superbowl as a high-value stage for advertisers to strut their stuff before a massive TV audience.

Apple (AAPL) ceded the Superbowl to Samsung, whose ad-agency sendup starring Seth Rogan and Paul...

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