Those of us blessed/cursed with an abundance of hair know the struggle caring for it: finding the right products and a hairbrush that won’t break. French health technology company Withings, best known for its analog-style activity trackers and fancy Bluetooth scales, just partnered with L’Oreal-owned hair company Kérastase to take hair care to the next level with an internet-connected hairbrush that is actually much cooler than it sounds.
Yes, it does seem like the internet of things has gone off the rails, but for hair obsessives (and yes, that is a real demographic), the Kérastase Hair Coach powered by Withings could be a game-changer.
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