Facebook wants you to not only log in but tune in.
According to The Wall Street Journal, Facebook is working on a video app to bring to set-top boxes, including Apple TV. This new tvOS app would bring Facebook videos to our living rooms, thus expanding Facebook’s ad reach.
The company’s forthcoming TV apps are part of Mark Zuckerberg’s plan to make Facebook a “video-first” company. An Apple TV app will give the social network another advertising stream. Recently, Facebook has been pushing its live-video feature, as well as incorporating video-sharing into both the Facebook mobile apps and Instagram.
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