Most of us already know that many apps track our location data to better deliver information about local weather, shops, or movie showtimes. A new report from The New York Times, though, reveals that this data is often frighteningly precise and collected up to 14,000 times per day. It’s so precise, in fact, that it’s possible to figure out intimate details of a person’s life merely by studying it. Worse, some apps sell this data to companies who then use it to push hyper-targeted ads to your phones.
Fortunately, the report also demonstrates that we iOS users are better protected than our Android counterparts. Even so, we’re far from immune.
