Samsung just took the wraps off its latest Galaxy S10 phones, along with an intriguing new folding phone/tablet called the Galaxy Fold. They were all the internet could talk about on Wednesday, and with good reason: there’s some legitimately cool stuff there. But none of them present the existential threat to Apple. In fact, they probably won’t have a measurable impact on iPhone or iPad sales at all.
The greatest threat to continued sales of Apple products is Apple, not the threat of a superior product from Samsung.
