Apple refuses to relent as fight with Basecamp over Hey app rages on

It’s not just the new all-digital format that’s going to make WWDC a little different this year. It’s also the battle between Apple and one of its high-profile developers that keeps getting worse.

To quickly sum up, earlier this week Apple denied Basecamp an update to its new Hey email app due to Hey's lack of an in-app purchase for its annual subscription. Basecamp responded by refusing to update its app and calling out Apple for “mafioso” tactics by strong-arming Basecamp with threats to pull the app entirely from the store.

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